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EDITOR'S PICK
Rating: ** 1/2
Veerendra Babu, who owns several print media organisations and the television
channel Swayam Krushi, has ventured into filmmaking with "Swayam Krushi".
But he took too many responsibilities including essaying the lead role while
making the movie.
Babu`s direction clearly shows his inexperience in filmmaking, but the real
dampner is his performance as protagonist.
However, Babu should be praised for choosing composer Abhiman Roy who has proved
to be a consistent performer as far as his compositions are concerned. He rocks
again in "Swayam Krushi" by compsoing songs like "Yaro Jadugara",
"Shuruvagidhe Ede Chippina", "Nee Barede Nanna Edeya
Badidathadalli" and "Sriman Narayana Govinda". The songs are well
picturised.
Cameraman Sudhkar and the film`s editor have also done a fairly good job.
The content rich "Swamyam Krushi" fails to make an impact because it
lacks the necessary punch in its narration. It is mainly because Babu is a big
let down as an actor. The role needed a strong actor with charismaitc appeal.
But Babu scores as a producer because he has not compromised in terms of
production values as a result "Swayam Krushi" boasts of visual
splendour.
There are some well known artists in the cast and they have done a fairly good
job, including Ambareesh, who is seen as the chief minister. Suman plays
villain`s role to perfection.
As a director, Babu has delivered a mixed bag - if some sequences are good, many
crucial scenes are a let down. The film suffers mainly because of the failings
of Veerendra Babu as an actor and his slipshod work as a scriptwriter.
But the strong content which focuses mainly on the personality development and
ability to take up challenges and achieve success will attract the viewers.
In the film, after graduation Vijay Kumar moves to the city from his vilage on
his mother`s behest. He starts his career doing some odd jobs and small business
ventures. He is in love with Kalyani, who also encourages him to move to a big
league.
Vijay`s plans to marry Kalyani is opposed by the latter`s father who wants his
daughter to be married to a rich NRI. Vijay takes up the challenge to prove that
even he can achieve big things in life.
The film`s heroine Thamanna, Biaenca Desai and item girl Mumaith Khan have
nothing much to do. Veterans Suman and Charan Raj have done their roles
perfectly.
Abhiman Roy`s music is a value addition for the film. The camera work is good in
most parts. Dialogues are patchy and lacks any impact.
"Swamyam Krushi" is a mixed bag. The major letdown is Babu`s
performance in leading role.