February 13, 2017
Actor Tiger Shroff says he is currently "married" to his work
and he loves it.
On the sidelines of the unveiling of his new active
lifestyle brand Prowl here on Tuesday, Tiger was asked about his Valentine's Day
plans. He said he has never celebrated this day.
"I have never celebrated
the day. I am very shy in real life and everyone knows that. I am currently
married to my work and in love with it, so I won't be celebrating it this year
either," he said.
Tiger also dismissed the rumours of being a part of
Vikas Bahl's "Super 30", a biopic on mathematics wizard Anand Kumar.
"I
don't know how these rumours got around, but I am not involved in the film at
all. I do wish the makers and my idol (the film's lead actor Hrithik Roshan) all
the very best for the film," said the "Heropanti actor.
If not in "Super
30", Tiger will still co-star with Hrithik in a yet untitled movie backed by
Yash Raj Films.
On launching his brand Prowl, Tiger said: "Prowl is very
important because it's my first brand and it is all about my beliefs. Whatever I
do everyday is a part of the brand's core identity. Primarily, we are looking at
youths as our target audience between the age of 18 and 25."
The brand is
jointly created and owned by Tiger and Mojostar.
Asked about how he will
manage the brand with his busy schedule, he said: "Even when I am busy, I keep
in touch with phone calls because it is important that we keep communicating. I
want to maintain my involvement with the brand and take it to a higher level so
I think it is very important that we share the same ideas and visions."
The brand's collection will launch in June and will be available on all
e-commerce outlets.