Katrina Bollywood's most popular actress outside India
Mumbai
March 21, 2017
Actress Katrina Kaif has secured the top spot in a list of popular
Bollywood actress outside India, according to a study.
She is followed by
"Pari" star Anushka Sharma, "Highway" actress Alia Bhatt, "Udta Punjab" star
Kareena Kapoor Khan and "Dilwale" star Kajol.
The findings are a part of
consumption trend study done by Spuul, a video-on-demand (VOD) streaming
platforms for Bollywood and regional movies, read a statement.
The report
is based on a demographic data and consumption pattern which resulted in
interesting insights about what Indians and Indian diaspora are viewing.
As per the study, Diljit Dosanjh is the most popular Punjabi actor outside
India. Neeru Bajwa finds the second spot in the list, followed by Jimmy
Sheirgill.
Punjabi movies are also popular on foreign shores, with the
highest consumption in Australia followed by the US, New Zealand, the UK,
Pakistan and Canada.
Tamil movies have more popularity and its viewership
is the highest in the US, followed by Singapore, Malaysia, the UAE and the UK.
The study says that 50 per cent of consumers of video-on-demand content fall
in the age group of 25-34 years, followed by 21 per cent in 34-44 years and 20
per cent in 18-24 years of age. Of this, 80 per cent are male.
Subin
Subaiah, CEO, Spuul, said: "Last year, we saw high demand for Punjabi, Telugu,
Tamil, Kannada and Malayalam movies. This year we aim to make Bhojpuri, Marathi
and Bengali movies accessible to all as we see it getting more popularity.
"Simultaneously, we are working towards upping the ante in terms of our
technology to create superior customer experience."
The data in the
report was gathered from January 1 to December 31, 2017 from more than 40
million registered Spuul users in India, Australia, New Zealand, the UK, the US,
Singapore, Malaysia, Thailand, Indonesia, Philippines and the UAE.
Mumbai
March 21, 2017
Actress Katrina Kaif has secured the top spot in a list of popular
Bollywood actress outside India, according to a study.
She is followed by
"Pari" star Anushka Sharma, "Highway" actress Alia Bhatt, "Udta Punjab" star
Kareena Kapoor Khan and "Dilwale" star Kajol.
The findings are a part of
consumption trend study done by Spuul, a video-on-demand (VOD) streaming
platforms for Bollywood and regional movies, read a statement.
The report
is based on a demographic data and consumption pattern which resulted in
interesting insights about what Indians and Indian diaspora are viewing.
As per the study, Diljit Dosanjh is the most popular Punjabi actor outside
India. Neeru Bajwa finds the second spot in the list, followed by Jimmy
Sheirgill.
Punjabi movies are also popular on foreign shores, with the
highest consumption in Australia followed by the US, New Zealand, the UK,
Pakistan and Canada.
Tamil movies have more popularity and its viewership
is the highest in the US, followed by Singapore, Malaysia, the UAE and the UK.
The study says that 50 per cent of consumers of video-on-demand content fall
in the age group of 25-34 years, followed by 21 per cent in 34-44 years and 20
per cent in 18-24 years of age. Of this, 80 per cent are male.
Subin
Subaiah, CEO, Spuul, said: "Last year, we saw high demand for Punjabi, Telugu,
Tamil, Kannada and Malayalam movies. This year we aim to make Bhojpuri, Marathi
and Bengali movies accessible to all as we see it getting more popularity.
"Simultaneously, we are working towards upping the ante in terms of our
technology to create superior customer experience."
The data in the
report was gathered from January 1 to December 31, 2017 from more than 40
million registered Spuul users in India, Australia, New Zealand, the UK, the US,
Singapore, Malaysia, Thailand, Indonesia, Philippines and the UAE.
Tags: Katrina KaifAnushka SharmaAlia BhattKareena KapoorKajolDiljit DosanjhPariHighwayUdta PunjabDilwale